Social Networking is Going Mobile

The importance of social media is becoming more and more obvious. eMarketer’s feature on the growth and importance of social media shows that this trend isn’t going away any time soon. How is social media contributing to your business? More and more people are engaging in social networking, and with the surge of [...]

Wildfire Makes Social Media Contests Easier

As social media becomes more and more prominent in the Internet space, there are many opportunities for businesses to engage their customers. Viral marketing is one way in which businesses can create a buzz around their products or services. What kinds of examples can we see from viral marketing? Videos, and with greater prominence, [...]

PostRank Closes in on Engagement Tracking

PostRank’s dedication to social engagement tracking is paying off as it is developing ways to track how users interact with social content such as blogs. ReadWriteWeb states that PostRank Analytics combines engagement metrics it already collects from social networks with traditional analytics data from Google Analytics.
The service is free for 30 days and only [...]

inDegree: LinkedIn for Graduate Students

When Facebook first started, it was a social network dedicated solely to students. While it has since then grown into a hub for all users and businesses, inDegree is a new social network taking back the education sphere. ReadWriteWeb has compared inDegree to the likes of LinkedIn, but there are key differences. [...]

Marketers Embracing Social Media

There has often been a lot of skepticism surrounding social media. Companies might fear the unknown, or the possible backlash if not executing a campaign properly. However, it appears that times are changing as fewer marketers are resisting the social media revolution. eMarketers recently published an article highlighting just how many marketers are using and [...]

Postling Can Help Manage Social Media for Small Businesses

The founders of Etsy as well as a product manager from Amazon.com have launched Postling, a platform for small businesses that helps with publishing content onto social media sites. Postling differs from other social media publishing platforms in that it is geared towards small businesses, not the avid social media user. For instance, the site [...]

Social Cord Makes Monetization of Twitter Easier

While there have been rumors of premium accounts, ads and other ideas that could help monetize Twitter, Social Cord is making it easier for businesses, artists and any user to earn some money through tweeting. Social Cord is a new service that allows users to create premium content for their followers to purchase. [...]

Facebook Changes URL Policy

When Facebook announced that it would allow users to choose a custom username, they were warned that they could never change it, so they had to be sure on what name to pick. This has since changed and Facebook is allowing its users to change their usernames. However, users can only make the change once [...]

Response Key in Successful Social Media

It is impossible to escape social media these days. However, many companies hold back on social media for fear of getting negative feedback. One thing is certain: people are talking about your brand or product whether or not you are engaged in social media. It is up to you to respond to the [...]

Facebook Rolls out Fan Boxes

Those who are Facebook fan page administrators may have noticed a new addition to their pages. With the increased use of Facebook for businesses and organization, more and more users are looking to share their Facebook presence with the world. Facebook is simplifying this process by adding the feature of a widget-like tool [...]

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