YouTube’s Redesign on the Horizon

February 26, 2010 by Marcel Media · Leave a Comment 

Last month, YouTube announced its plans for hauling out a redesign of its site. Some of these changes that will come in the redesign, according to YouTube are: Streamlined look and functionality, new video playlists, cleaned up action bars and new video quality controls, search results within the pages, among others.
Now, YouTube is announcing [...]

YouTube Sees One Billion Daily Views

October 9, 2009 by Marcel Media · Leave a Comment 

YouTube announced today that it has reached one billion views a day, an impressive feat by any site. Why is this important? As the second largest search engine, YouTube is where anyone with video should spend time. This is especially the case as search is moving closer and closer to incorporating universal search results within [...]

Video Streams Surge in July

August 14, 2009 by admin · Leave a Comment 

The use of online video continues to grow at an astronomical level, specifically in the U.S. Mashable’s recent article on video streams states that, “According to the information and media company, online video usage continued to see strong month-over-month and year-over-year growth. In fact, online video is still ballooning at a current rate of [...]

YouTube Launches New Channel Designs

June 25, 2009 by admin · Leave a Comment 

YouTube has quietly been testing a beta which makes its channel design a bit different than the traditional channels. According to Mashable, this is what the new design looks like:

What are the main differences? “Their videos are wider. They’re left-aligned. The content is better compartmentalized. Profiles information is pushed below the fold, and better [...]

Google News Introduces Video Results

May 15, 2009 by Marcel Media · Leave a Comment 

Google News has been criticized for its lack of timeliness. While Google works on getting real-time updates, it has incorporated other features. Most recently, Google News has added a video feature. In efforts to attract more media, Google is adding on links to news clips related to the articles on Google News. These links [...]

Google Attempts Viral Campaign

May 12, 2009 by Marcel Media · Leave a Comment 

It seems that with all Google does, some of its efforts have gone unnoticed. One of the larger innovations that had drawn a large buzz around it was the introduction of Google’s browser, Chrome. However, Chrome has not gotten off to the strongest start. Google is taking its browser to the masses by [...]

Microsoft Promotes Internet Explorer 8 with Social Media

March 20, 2009 by admin · Leave a Comment 

While many companies have chosen to go with social media to make their presence known, Microsoft is using social media in a way to leverage competition. Microsoft is also using social media as a form of reputation management. Microsoft has chosen to go with using video sharing giant’s YouTube’s services.
As Mashable describes, “Microsoft is [...]

YouTube and Universal Talk Over Music Video Site Possibilities

March 6, 2009 by admin · Leave a Comment 

YouTube has become one of the names synonymous with web 2.0 and user-generated content. Its audience is nothing to ignore. In fact, ComScore recently released statistics that show YouTube surpassing 100 million U.S. viewers.  Nevertheless, Google-owned YouTube has been struggling to monetize on its vast success. This might not be the issue, as YouTube has [...]

Video Optimization on the Search Horizon

February 19, 2009 by admin · Leave a Comment 

The rise of universal search provided by companies such as Google (and now Yahoo!), have given those in the Search Engine Optimization (SEO) field new ways to look at how they can get the results they are working towards. One of the results, videos, has become the outlet to look at in increasing rankings.
BusinessWeek.com’s [...]

YouTube aims at Monetization

October 14, 2008 by admin · Leave a Comment 

Video sharing giant, YouTube (powered by Google), has become a phenomenon with its vast audience and influence on users. However, one struggle that YouTube has come across has been monetizing its successes.  YouTube aims at monetization through different outlets. YouTube will be going the e-commerce route, enabling users to purchase music from Apple’s iTunes or [...]

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