Getfugu Brings Different Search Functions to Mobile
April 16, 2009 by admin · Filed Under Mobile Marketing
Getfugu is a new service which will use various elements to optimize mobile search. Getfugu incorporates voice search, local content, a touch-screen advertising service and others. Although Getfugu has not launched yet, the goal of the site will be to keep users from typing in a search, relying on other cellular phone capabilities. One thing to also note is that it will be a mobile application.
The four search services that Getfugu showcases are: See it, Say it, Find it and Get it. See it works with the user’s cellular phone camera. The user would take a picture of a company logo, and the company would reply with content from that company. Read Write Web reports, “the content could be mobile discounts and coupons or simply information about some sort of special promotion.” The voice search, referred to as ‘Say it’, lets the user speak their queries by using either brand names or keywords that are more generic. Local content, known as the ‘Find it’ function, uses a mobile device’s GPS function to find results that are closest to the user’s proximity. Lastly, the ‘Get it’ function “refers to Getfugu’s unique search service called “hot-spotting.” This function is limited to touchscreen devices and involves interactive video content. When you watch a video on your phone, any item within the video can be “hot-spot enabled” so that when it’s touched, you’re offered more information about that item and given a chance to purchase it”.
Getfugu also includes other benefits such as the inclusion of games, ringtones, mobile content as well as the possibility of receiving cash rewards. But will Getfugu take off? For one thing, the user would more than likely have to have a SmartPhone to use all of the capabilities. Can Getfugu find a way to make its product more accessible to a wider range of users?
Once people realize how simple and easy GetFugu is to use, of course it’ll catch on. The features of the program are outrageous and THIS IS THE FUTURE of technology.
It seems like people who are involved in this company have been involved with other big companies before and have made them VERY VERY successful. I am interested in seeing when this is available to the public how quickly it catches on.
Seems like its going to be a hot one! I know I’ll be checking into it as soon as it comes out.
Getfugu!
Get Fugu’s services are amazing..theyre whole perspective on technology in very eccentric
Getfugu seems like what we’ve all been waiting for. There have been multiple times when I was curious about certain products, but didn’t know who to ask or where to look for my answer. I think Getfugu will strengthen the relationship between the consumer and the company by linking the two through something so convenient as our mobile devices. Getfugu has the potential to help bring consumerism back to where it used to be.