Zentact is a new tool which helps users stay in touch with their contacts. Zentact works by optimizing one’s contact list. First, users upload their contact lists (from email providers such as Gmail) onto Zentact. Users can then organize their contacts with tags. These tags sync with sites that users will visit, and Zentact will in turn suggest they forward on the website to the contacts associated with those tags. According to Read Write Web, “The attractive little pop-up window that appears will show you why the page is relevant tell you when you last contacted that person through Zentact and give you a button to click to send your contact a link to the relevant page you found and a personal note”.
Although still under review (registration is solely done by invite for the time being), Zentact offers various opportunities for streaming the way in which users surf the web. Time will tell what kind of impact Zentact will have.