Broadway In Chicago Testimonial
Marcel Media
Ben Swartz
445 W Erie, Suite 211
Chicago, IL 60654
Dear Ben:
On behalf of Broadway In Chicago, I can say we are very pleased with the level of service and knowledgeable leadership we have received from Marcel Media.
When we were faced with the task of quickly stepping up the effectiveness of our internet marketing, Marcel Media was able to guide us through a strategic plan that has allowed us to take significant steps towards our goals without a large outlay of time and resources.
Recent sales patterns indicated our customers were moving toward internet purchasing in a large way and we faced significant competition in this arena from ticket re-sellers with more internet savvy than our company possessed. We knew the results we wanted – to be on the first page of search engine results, without purchasing paid advertising – but did not know the most effective way to get those results quickly and cost effectively. After meeting with Marcel Media they outlined a plan we could not only understand, but could be confident in executing.
With Marcel Media’s guidance we have altered our website and other areas impacting search engine rankings, and we have been very pleased with the results to date. Our rankings surged quickly and as a result we are now able to compete one-on-one with the multitude of ticket re-sellers on the web.
Without the valuable input from Marcel Media’s excellent staff we would still be trying to achieve our goals with a hit-and-miss strategy generated from inside our company’s IT department. By bringing in Marcel we have been able to achieve our goals with a sense of confidence and organization that will allow even better results over time.
Gary Leffler
Marketing Director
Broadway In Chicago
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