Internet Marketing Solutions for Healthcare
Take the next step in becoming a global health resource, we can show you how.
Healthcare consumers are constantly seeking value in healthcare services. Important factors that many consider are accessibility to doctors, medical records and test results. The prevalence of online information gathering should encourage healthcare organizations to make every attempt to reach their audience and engage users. Online strategies extend healthcare organizations' reach in numerous ways that are cost-effective.
What can you implement for your healthcare organization?
Web 2.0 Tools
- Forums are a type of web application used for holding discussions and for posting either user or professional generated content
- Live Chats provide people with an opportunity to communicate (in real time) with doctors and engage in a critical open discussion about health topics
- Wikis are a form of software that permits users to create and edit web content using a web browser
- Blogs are website applications that allow people to share opinions about an array of topics, usually within a community of people interested in a particular topic such as men's health or breast cancer
Search Engine Optimization
SEO maximizes the long-term visibility of your website, by taking actual users and search engine spiders into consideration. When you type a keyword such as “specialized healthcare programs” or “healthcare provider” into a search engine like Google or Yahoo!, the most relevant pages are displayed according to the engine's algorithm, which ranks the web page content relating to your search. Healthcare websites optimized for search engine spiders rank higher on result pages and can be seen better by patients and interested users seeking information
Here's what our clients are saying:
"We selected Marcel Media as our agency due to their depth of search and Web 2.0 marketing experience with companies in the healthcare arena and are delighted to be working with them."
- AJ Melaragno, Vice President, Internet Marketing for NorthShore University HealthSystem
View Marcel Media's other solutions:
Search Engine Optimization
Conversion Optimization
Pay-Per-Click Advertising
Social Media Marketing
Web Analytics
Website Development
Industries