Web Analytics
At Marcel Media, our strategy is to let the data drive. Our team analyzes website and user data to discover new opportunities and areas for improvement on the web. We work with organizations of all sizes to ensure proper setup, tracking, and reporting of website performance.
While we are the only certified Google Analytics Partner in the Chicagoland area, and a certified Yahoo/Bing Ambassador, we also utilize other analytical tools to deliver
compelling, actionable marketing campaigns to our clients. We have a strong familiarity
with the following analytics tools: Omniture, Web Trends, and Acquisio.
Key Areas of Focus:
- Strategic web analytics planning
- Web analytics vendor selection
- Existing data/tracking code audits
- Benchmarking
- Optimize website performance
Whether you are interested in auditing your current analytics setup or highly-customized reporting, we can help translate website tracking data into useful action steps to improve your business.
Yahoo! Website Analytics
Yahoo! Web Analytics is a powerful, and highly flexible, data analysis tool. Our team analyzes real-time and historical data that can be segmented instantly and even visualized with advanced graphs to help you answer specific business questions and find new insights to reach your business goals.
View Marcel Media's Other Solutions:
Search Engine Optimization
Conversion Optimization
Pay-Per-Click Advertising
Social Media Marketing
Website Development
Industries
